Daily Archives: October 13, 2015
R&B Special Feature: The Connected Consumer (Tuck School of Business)
Picture a tired hiker stopping to rest beneath a tree on a windy day. Before she sits down, she looks up to see if there are any loose branches the breeze is likely to dislodge. Just by studying the way a branch moves in the wind, she may observe how strongly connected to the tree it is and the likelihood that a gust of wind may cause it to fall on her head.





























