Tag Archives: Chicago Booth
R&B Exclusive: Chicago Booth’s P. K. Chintagunta Discusses India’s E-commerce Industry With CRII’s Retail & Business

Professor Pradeep K. Chintagunta is the Joseph T. and Bernice S. Lewis Distinguished Service Professor of Marketing at University of Chicago Booth School of Business.
He is currently an advisory editorial board member of Marketing Science, apart from being the Editor of Quantitative Marketing and Economics. Named as Chicago Booth’s topmost professors by BusinessWeek, Professor Chintagunta is considered amongst the world’s leading experts in his field. He is the recipient of the Hillel J. Einhorn Award for Excellence in Teaching.
Professor Chintagunta fielded multiple queries from CRII’s Retail & Business recently and provided compelling responses on India’s e-commerce industry and the path it may follow in the coming future. Some excerpts of the insightful interview are provided below:




























