Nestlé India Executive Board accepting the CRII Most Trusted Brand recognition

At a special session, the Executive Board at Nestlé India Ltd, led by CMD Suresh Narayanan (centre), received the CRII Most Trusted Brand Award from CRII Guild Members, including Abhilash Misra (Director, India and South Asia Outreach, Chicago Booth) and Anupam Kaul (Head, Institute of Quality, Confederation of Indian Industries); Nestlé India India was assessed as being amongst the top-three most-trusted consumer brands on quality in the FMCG industry in the CRII Annual National Consumer Survey; during the ceremony, Nestlé India was also inducted into the esteemed CRII Guild

Dabur India Ltd accepting the CRII Most Trusted Brand recognition

Sunil Duggal, Dabur CEO (second from right) and Byas Anand, Head Communications, Dabur India, accepting the CRII Most Trusted Brand Award, after Dabur India was assessed as being amongst the top-three most-trusted consumer brands on quality in the FMCG industry in the CRII Annual National Consumer Survey; during the ceremony, Dabur India was also inducted into the esteemed CRII Guild

Hindustan Unilever Ltd awarded and inducted into the CRII Guild

After the incorporation of HUL into the CRII Guild, Rajeev Batra, Group Head, Corporate Affairs, HUL, addressing the CRII board on behalf of HUL Chairman and Managing Director, Sanjiv Mehta, while accepting the CRII Most Trusted Brand Award; HUL was assessed as being amongst the top-three most-trusted consumer brands on quality in the FMCG industry in the CRII Annual National Consumer Survey

CRII and University of Chicago Booth School of Business sign a wide ranging MoU

After the momentous signing of the Memorandum of Understanding between CRII and the University of Chicago Booth School of Business, William Kooser (Associate Dean, University of Chicago Booth School of Business) accepts the Confederation Guild testimonial on behalf of Chicago Booth

Union Ministry of MSME, Government of India, being inducted into the Confederation Guild

Honourable Union MSME Minister Sh. Kalraj Mishra (second from right) accepting the CRII Guild testimonial in the presence of (extreme right) Bharath Visweswariah, Executive Director, UChicago Center, New Delhi, India, (extreme left) Kartik Narayan, Executive Director, CRII, and Param Khanna, Executive Director, CRII

Union Ministry of HRD, Government of India, being inducted into the Confederation Guild

(Centre to right) Honourable Union HRD Minister Dr. Ram Shankar Katheria, William Kooser (Associate Dean, University of Chicago Booth School of Business) and Abhilash Misra (Director, India & South Asia Outreach, University of Chicago Booth School of Business)

Foodpanda being inducted into the Confederation Guild

Foodpanda, represented by the Foodpanda India CEO Saurabh Kochhar (center), accepting the CRII Guild testimonial, in the presence of Kartik Narayan (left), Executive Director, Confederation of Retail Industries of India

PolicyBazaar being inducted into the Confederation Guild

PolicyBazaar.com, represented by co-Founder, CFO & COO Alok Bansal (right), accepting the CRII Guild testimonial, in the presence of Rushil Khanna, Executive Director, Confederation of Retail Industries of India

FabFurnish being inducted into the Confederation Guild

Ashish Garg, co-Founder FabFurnish.com, accepting the Confederation Guild testimonial on behalf of FabFurnish.com, in the presence of Param Khanna (left), Executive Director, Confederation of Retail Industries of India

 

R&B Special Feature: Loyalty To A Leader Is Overrated, Even Dangerous (University of Texas)

Professor of Marketing and Business, Government and Society
McCombs School of Business, The University of Texas at Austin
Julie Irwin
Professor of Marketing and Business, Government and Society McCombs School of Business, The University of Texas at Austin

The other night I watched Raymond Reddington, fictional star of the TV series The Blacklist, pull off another impossible plotline without breaking a sweat, explaining calmly to one of his minions that the key to winning is to “value loyalty above all else.”

The notion of loyalty as a protective force that leads to great success is so much a part of how we think about leadership that it is very easy to accept, even when it is not espoused by someone as exceptionally interesting to watch as James Spader.

I would contend that loyalty is linked with success in many people’s minds because the archetypal successful leader always demands utmost loyalty and in turn this demand is linked with a special competence. Remain loyal, the story goes, things will go well.

R&B Special Feature: Four Ways To Gain Positions Of Power (INSEAD Knowledge)

Professor of Organisational Behaviour at INSEAD
Martin Garguilo
Professor of Organisational Behaviour at INSEAD

Weak players in organisations can overcome their dependence on powerful actors, but it comes at a cost.

Alexis Tsipras, the new left wing prime minister of Greece, is in a tight spot. Having spent much of his time trying to coerce the powerful countries of Europe into accepting Greece’s rejection of the agreements signed between the EU and the prior Greek government, he’s not getting any closer to achieving his goals. He cannot reduce Greece’s dependence on the “troika” and has been unable to rally allies to his cause. Greece is running out of money, and out of time.

The case of Greece reminded me of my recent paper with Assistant Professor Gokhan Ertug, The Power of the Weak (2014), which examined the strategies weak organisational players can employ to attenuate their dependence on the powerful. Greece is the weak, but has tried to negotiate from an illusory position of strength. Such an approach was unlikely to work. To understand why, I would like to revisit our analysis of how weak organisational members can reduce their dependence on the powerful.

R&B Special Feature: A Few Words On…Brand Leadership (Tuck School of Business)

Marketing Professor at Tuck School of Business
Peter Golder
Marketing Professor at Tuck School of Business

Tuck marketing professor Peter Golder talks about industry pioneers, memory bias, and healthy paranoia.

Brand leadership is extremely important for firms because the academic literature supports the fact that brand leaders are going to be more profitable. There’s also a view that leading brands will be especially long lived.

I’m more in agreement with the first point. Leading brands are profitable, but much of my research shows that the belief of long lived brand leadership is overstated in many ways.

It’s Complicated (Kenan-Flagler Business School)

After the financial crisis of 2007-09, some researchers and industry groups suggested that avoiding another crisis could be as simple as changing the accounting rules under which financial firms operate.

Could it really be that easy? While it’s impossible to know with absolute certainty, two papers by two UNC professors and colleagues at other institutions suggest the answer is no.

R&B Special Feature: Succeeding With Four Audience Types (Thunderbird School of Global Management)

Professor of Leadership Communication and Advanced Business Communication; Managing Director, Thunderbird Executive Education
Beth Stoops
Professor of Leadership Communication and Advanced Business Communication; Managing Director, Thunderbird Executive Education

Not all audiences are created equal. The same speaker can start the same speech with the same joke and get laughter on one day and awkward silence on the next. Effective communicators anticipate audience differences and make adjustments before stepping to the pulpit. They also monitor and respond to nonverbal signals that come during their presentations. And they remain aware of cultural preferences that vary by region and demographics.

The message being delivered does not need to change for each audience — only the organizational pattern, delivery style and supporting material. Business communication author Mary Ellen Guffey suggests specific strategies for succeeding with four common audience types.

R&B Special Feature: Online vs. Offline: Where Do Chinese Consumers Really Win? (China Europe International Business School)

Slick images of celebrities fill billboards across China right now, urging consumers to visit the major e-commerce platforms like Alibaba’s T-mall, jd.com, and yihaodian on November 11 to snap up the one-day flash bargains that will be on offer for Single’s Day. This Chinese shopping holiday, created by e-commerce giant Alibaba in 2009, has become a multi-billion dollar consumption frenzy that now dwarfs Black Friday and Cyber Monday in the US. Alibaba posted record-breaking sales of $9.3 billion on November 11, 2014, with the highest sales volume reportedly for gadget and home appliance purchases made through the official Xiaomi, Huawei and Haier shops on Alibaba’s T-mall platform.

As these numbers show, online shopping is increasingly popular in China. The China E-Commerce Research Center (CECRC) said that consumer e-commerce grew by almost 50% year-on-year to RMB 2.8 trillion ($450 billion) in 2014, and it projects rapid growth will continue this year as well.